Last month we reported on news surfacing that Sky were set to release a range of broadband services for users particualry for households outside of their LLU reach, well today Sky has officially announced the launch of their “Picnic” brand which will be run as a separate company and offers users not just broadband but telephone and Digital Terrestrial TV to appeal to customers without a sky dish and give SKY complete UK TV coverage.
Exact details are still a bit sketchy and we will will bring you more info when its available but here is some more details from Sky’s press release
- TV, broadband and telephony
- Choose 1, 2 or 3 services in any combination
- Transparent prices and great value
- Fast broadband access with up to 16 Mbps download speeds
- Money-saving call packages
- Instant access to improved TV choice through an aerial
- Popular channels including Sky Sports 1, Sky Movies, Sky One, a children’s channel and a factual channel.
- Access to Freeview channels
Customers will access the Picnic TV service through a new generation of digital set-top boxes. The new boxes will help to lead future innovations on the digital terrestrial television (DTT) platform such as the adoption of MPEG-4 compression standards, which allow viewers to benefit from an increased choice of channels. The Picnic TV service will initially consist of 3 MPEG-2 video streams but, subject to approval by Ofcom, Picnic aims to move to MPEG-4 and add a fourth channel dedicated to Sky News.
To find out more and register your interest in “Picnic” visit their website
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